TripAdvisor unveils global travel trends through world’s largest traveller survey

The hospitality sector is set to benefit from an eight percent increase in the average British household annual holiday budget in 2015, the results of the world’s largest accommodation and traveller survey have revealed.

Conducted on behalf of TripAdvisor by independent research firm Ipsos, the TripBarometer study is the analysis of more than 44,000 global responses from travellers and the hotel sector, with 3,735 respondents from the UK. The TripBarometer ‘Global Travel Economy’ report reveals worldwide travel trends at country, region and global levels, highlighting year-on-year changes in consumer spending plans and trip planning, as well as hotelier confidence.

The findings, which demonstrate increasing consumer confidence in most of the markets surveyed, represent good news for UK hoteliers and the wider global economy. Four in ten travellers around the world plan to spend more on holidays in 2015, with Russia and Greece the only markets where more travellers are planning to decrease rather than increase their holiday spend this year.
Source: http://goo.gl/SPK6s4